The Group's origins date back over five centuries to the establishment of Rolo Banca in 1473, when Monte di Pietà, a public institute providing secured loans, was created in Bologna.
More recently, the UniCredit Group is the result of the merger of nine of Italy's largest banks and the subsequent combination with the German HVB Group and the Italian Capitalia Group.
UniCredit has adopted a division-based organisational model that leverages to the utmost the competitive advantages derived from its geographic and business structure, and puts these directly at the service of their customers everywhere in Europe and abroad.
The creation of value for UniCredit’s customers and other stakeholders is augmented by specialised product factories which can exploit the significant opportunities offered by global businesses and which can, at the same time, create and derive added value in every market in which the Group operates.
The Group has established centres of excellence in selected product areas at the international level (Asset Management, Investment Banking and global product lines such as leasing and consumer credit) in order to make products increasingly competitive and of the highest quality.
UniCredit is one of Europe's leading financial groups, they are proud of their geographical root heritages which is the foundation of their common identity.
UniCredit commit themselves passionately to create a new way of banking by constantly thriving to serve our clients with innovative solutions. Their reputation is built on trust, accountability for results and quality in their businesses. Their set of values is based on integrity as sustainability condition, which makes it possible to transform profit into value for their stakeholders:
Customers
The relationship with customers is based on trust a strong and widespread service culture with the objective to build with them a common understanding based on quality, mutual trust, expertise and transparency.
Employees
UniCredit provide professional growth and development to their people recognizing their merit based on their professional accomplishments; UniCredit aim to be the ideal business for capable, motivated people by listening to their input and feedback.
Shareholders and Markets
Business must make a sustainable profit.UniCredit want their shareholders and markets to be satisfied with their results and proud of the distinctive way in which they achieve them.
UniCredit must place constant emphasis on leadership in term of profitability and growth; they'll accomplish it with a distinctive entrepreneurial mind set, in a spirit of compliance and with total adherence to the principles of their integrity charter.
Local communities
UniCredit want to be perceived as a strong innovative Group who can bring the best global opportunities to foster the development of the local communities. They are active corporate citizen and wherever the Group operates it promotes sustainable economic growth and social responsibility.
UniCredit values are the product of all the different banks and companies cultures that have crossed their path over the years. Although different, these cultures share a continual awareness of market developments, an unfailing commitment to the growth of added value, corporate social responsibility as well as staff development and customer relationships.
In pursuing their mission and affirming their identity they intend to continue to model their behaviour on strong and widely shared convictions.
UniCredit Groups are a major international financial institution with strong roots in 22 European countries as well as representative offices in 27 other markets.
Over the years they have demonstrated our ability to generate profitable, sustainable growth and create significant value for their stakeholders.
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