Piraeus Bank Group is one of the most dynamic and active financial organisations in Greece today. Founded in 1916, Piraeus Bank went through a period of state-ownership and management (1975-1991) before it was privatised in December 1991. Since then, it has continuously grown in size and activities.
Today, Piraeus Bank leads a group of companies covering all financial and banking activities in the Greek market (universal bank). Piraeus Bank possesses particular know-how in the areas of retail banking, small and medium-sized enterprises (SMEs), capital markets and investment banking, leasing and financing of the shipping sector.
These services are offered through the Bank's nation-wide network and also through the electronic banking network of winbank. The latter was launched in the beginning of 2000, as the first complete electronic banking service in Greece, offering a full set of services through four different channels of distribution (Internet, mobile phone, call centre and ATMs). The excellent level of services of winbank has attracted a number of awards and distinctions, while winbank has been the only e-banking service in Greece certified with ISO 9001:2000.
Piraeus Bank Group has a growing international presence, focused in Southeastern Europe and Eastern Mediterranean, but also in the financial centres of London and New York. In particular, the Group is present in the USA through Marathon Bank, based in New York with 14 branches, in London with a branch of Piraeus Bank, in Albania through Tirana Bank with 45 branches, in Romania through Piraeus Bank Romania with 165 branches, in Bulgaria with 88 branches of Piraeus Bank Bulgaria, in Serbia with 47 branches of Piraeus Bank Beograd, in Ukraine with 85 branches of Piraeus Bank ICB, in Cyprus with 14 branches of Piraeus Bank Cyprus and in Egypt with 54 branches of Piraeus Bank Egypt.
Main strategic targets of Piraeus Bank Group are: further enhancing market shares in Greece and abroad wherever it operates, improving service quality and customer satisfaction, creating innovative products, further enhancing the Group's position in retail banking and small and medium-sized enterprises financing, strengthening the Group in the areas of asset management and bancassurance and, finally, strengthening profitability with a view of constantly increasing shareholder value.
For the Piraeus Bank Group to constitute a powerful regional financial organisation in South-Eastern Europe and in the Eastern Mediterranean by becoming a medium sector - businesses mainly but also individuals - bank per se, while remaining an employer of choice and providing high quality services to its customers.
Their Value system, on which we have based the progress and development of Piraeus Bank and the Group, consists of the following: