Societe Generale


Address: 29, boulevard Haussmann, 75009 Paris, France
Telephone: +33-1-42-14-20-00
Fax:
Email:
Website: http://www.socgen.com



Description:

Societe Generale is one of the main European financial services companies and also maintains extensive activities in others parts of the world.

At the beginning the sign above the entrance carried the engraved enamelled glass inscription “Societe Generale favouring the development of trade and industry in France” followed by the amount of the capital.

The company started to hire employees and establish offices. Coverage of France went ahead at a steady rate. By 1870, the bank had 15 branches in Paris and 32 in the French provinces. It set up a permanent office in London in 1871. The network started to attract customers - small outfits, or smaller companies as they would be known later, and capitalists, the name for private customers at that time - while the big companies were serviced by the head office.

After privatisation in 1987, Societe Generale adopted a strategy of diversifying the services offered to private individuals. With this in mind and to more effectively establish its name in the minds of the public, the spiral was abandoned in favour of the Societe Generale representation. The advertising positioning expressed in the slogan “Combining their talents” supported the launch of a new visual identity.

Their Goals

The Societe Generale Group intends to pursue its profitable and balanced growth strategy and continue supporting its clients worldwide, with the following goals:

  • pursuing the readjustment of its portfolio towards high-potential  business lines and markets, giving priority to deposit-rich retail and private banking activities
  • increasing revenue synergies between business lines
  • stepping up operational efficiency improvement initiatives by implementing an Operational efficiency plan
  • continuing the process of deleveraging, reducing exposures at risk and improving operating security
  • maintaining a high level of capitalisation as a cushion in case there is a sudden dramaticm decline in the economic environment.

Group values

Each day,Societe Generale assists individuals in reaching their goals. A trusted partner in the development of companies, towns and regions, each day they secure the confidence of new customers and recruit new staff - both in France and around the world.

The Group's unfailing commitment to sustainable development is driven by its corporate culture and core values of professionalism, team spirit and innovation.

Professionalism is at the heart of their culture. Their customers believe in them and their professionalism. They reinforce this confidence day after day by expanding theirr expertise and exchanging experiences.

Team spirit is their strength: They are receptive and keen to learn from the diverse viewpoints of all their colleagues. Furthermore, as a Group, they are able to draw upon a vast diversity of talent and cultures worldwide, all of which contributes to their collective strength.

Innovation is their state of mind. Day after day, they seize the opportunities brought by changes in they environment and consistently seek to anticipate their customers' needs by providing them with new products and services, new processes.




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